The SBA, NSF I-Corps and the North Texas SBDC Network are pleased to offer Introduction to Customer Discovery to Main Street small business entrepreneurs. In this short course, you'll learn how to de-risk your new venture with customer feedback in order to avoid the top reason small businesses fail: lack of customers.
Taught by a national I-Corps instructor, the course is based on the Lean LaunchPad® / NSF I-Corps™ method, the nation’s premier entrepreneurship course developed by serial entrepreneur Steve Blank.
McLennan SBDC is one of five pilot sites in the nation offering this immersive, real-world learning approach to "Main Street" small business entrepreneurs as a prize winner in the Lean for Main Street Training Challenge co-developed by the Small Business Business Administration (SBA) and National Science Foundation Innovation Corps ("NSF I-Corps").
• Remote Orientation (Web Conference): January 10, 2017
• Opening Workshop (Addison TreeHouse): January 17, 2017, 9 am-4pm
• Remote Office Hour (Web Conference): January 24, 2017
• Closing Workshop (Addison TreeHouse ): January 31, 2017, 9 am-4pm